India is a land of opportunities and this has been proven once again with the steadfast and quick success of the e-commerce sector here. Within a sports span of time, it has gained so much of popularity and it is one of the most common and popular sectors in India. It has changed the very face of commerce and economy.
India’s tremendous potential for e-commerce was first noticed by eBay giant and it entered the Indian chapter in 2004. It was an instant success and changed the whole course of the business arena in this country. Three years before that Flipkart has entered the arena but it was confined as an online bookseller and hasn’t ventured into the common marketplace on the World Wide Web. It took eBay to bring about a change to this and today there are a lot of companies with huge bank balances and net worth. Flipkart and Snapdeal.com are two of the most successful and household names on the business front as of now.
And all this was possible because of the internet accessibility in our country. As of now India has 94 million broadband users and an internet-connected population is as close to 300 million. And also the ease of shopping made e-commerce the most favorite way of shopping. Also the fact that India stands in the top five countries is a fact that can’t be overlooked.
Another important aspect that cannot be overlooked is the short distance between buyers and sellers. Early days one had to go search for things and if lucky enough will find the good quality or desired ones. And today, everything is readily available at the tip of your fingers. This too has made e-commerce sector an instant success in a country like India where we are very keen on finding an easy way out.
One of the important attributes of online e-commerce platforms is that it gave an opportunity to local artisans and sellers to take up their products to national and even to international levels. They now find buyers in not only their local areas but also in other factions too. This certainly has helped them enormously in expanding their businesses and also in boosting the financial status. So in every aspect, e-commerce is a total win-win for both sellers and buyers. The sellers can sell their products to buyers from other areas and that the buyers get good quality products. In this case, both the parties are benefitted.
IT companies have a lot to benefit from this type of commerce enterprise. As everything is done through web and computers it is a known fact that IT field plays a tremendous role in the upbringing and maintenance of this sector. A lot of programming and availability in search engines and search engine optimizations etc are required. This all can be made possible only by the help of IT professionals and IT companies offering such a workforce. A huge amount of employment opportunities is also open in the IT sector from the time e-commerce was first established in India.
And also in the upcoming years, e-commerce sector is yet again is set to make tremendous changes as it has evolved so much through the years. With an ever increasing internet users and competitive market, it is bound to happen. Taking the history of e-commerce in India one can be sure it is here to make its stand for a very long time as it is easy, hassle free, durable and conventional.
An easy and downright way of improving the e-commerce sector more useful in Indian industry and retailers is to concentrate more on Indian products and Indian origin companies. It’s a common knowledge that big giants like eBay and Alibaba has huge influence and stand in India’s industry. If we can concentrate more on our factions like Flipkart, Myntra etc it will be more beneficial, as well as it, will boost to our country’s growth and GDP.
On the other hand, one can dare say that the e-commerce sector has boosted the country’s economy and gross domestic growth. It has changed the very rhetorical concept of business. It proved that sometimes it convenient and an absolute necessity to change from old-school to new-school even when it comes to the business sector. After all, change is something that is inevitable.